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Healthcare Marketing

Why is Branding Important to a Business in the B2B Marketing Space?

The first time humans started ‘branding’, it was a way to add a mark to their belongings by burning a...

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Top 10 New Technology Trends that You Should Keep an Eye on in 2023

Technology influences all walks of human life. Whether businesses, governments, or the general public all benefit from technological advancements. An...

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Best Healthcare Marketing Strategies That Will Help You Grow

With an annual growth rate of 5.4% until 2028, the global healthcare industry is becoming fiercely competitive. Innovation is at...

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Marketing Technology Trends 2023: A Glimpse Into The Future

It's 2023. The marketing industry continues to evolve, and technology is at the forefront of this evolution. With every technological...

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What Is Business Process Analysis And How Do You Use It?

Regardless of the size or industry a company belongs to, it has several business processes that ensure it delivers its...

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How Data Cleansing Strategy Improves Marketing ROI?

Marketing teams have a lot on their plate. While running a data-driven marketing campaign, the key focus often lies on...

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How Automation in Healthcare is Revolutionizing the Industry?

According to Precedence Research, the healthcare automation market is set to grow at a CAGR of 10.33% and reach a...

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6 Winning Strategies to Boost Your ABM Campaign

ABM or Account-based marketing is a result-oriented B2B strategy applied by businesses on specific target accounts. How? By building personalized...

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How Personalization Transformed B2B Sales

Personalization has proven to be a highly profitable marketing strategy. Consider the following statistics pertaining to B2B personalization: By 2030,...

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