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Category: Marketing

Email Marketing Strategies for Black Friday and Cyber Monday

Email Marketing Strategies for Black Friday and Cyber Monday

The holidays are always a busy time for marketers. They’re working hard to get the perfect cam...

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Cold Calling Vs. Cold Emailing: What Would Work Best?

Cold Calling Vs. Cold Emailing: What Would Work Best?

Prospecting is the process of locating potential customers and making contact with them to get them ...

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Go Full Throttle with your Marketing Campaigns with Data Appending

Go Full Throttle with your Marketing Campaigns with Data Appending

Data essentially gives you guidance and direction for driving your business. In today’s day an...

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10 Email Marketing Stats to Keep You Ahead of the Curve

10 Email Marketing Stats to Keep You Ahead of the Curve

Email marketing is an effective way to keep in touch with your customers and prospects. It’s n...

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7 B2B Marketing Trends in 2022 – Winning Formulas to Adapt for Growth

7 B2B Marketing Trends in 2022 – Winning Formulas to Adapt for Growth

In recent years, B2B marketing has evolved to be more customer-centric. Marketers have been explorin...

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Top 8 Email Marketing Tips for Targeting Physicians and Medical Professionals

Top 8 Email Marketing Tips for Targeting Physicians and Medical Professionals

With their notoriously hectic schedule, pinning a physician down for a meeting or even a telecall ca...

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Using Customer Data to Drive Better Customer Engagement: A Guide

Using Customer Data to Drive Better Customer Engagement: A Guide

Take a long, hard look at your marketing practices. Done? Now, be honest with yourself – does it l...

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A Practical Guide to Developing Your Telemedicine App

A Practical Guide to Developing Your Telemedicine App

Did you know that the telemedicine industry made US$ 4.3 billion in 2020 alone? This made it the top...

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5 Steps to Setting Smart Sales Targets and Goals for Your Business

5 Steps to Setting Smart Sales Targets and Goals for Your Business

“The trouble with not having a goal is that you can spend your life running up and down the fi...

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5-step Guide for Selling Medical Devices to Hospitals and IDNs

5-step Guide for Selling Medical Devices to Hospitals and IDNs

The hospital industry is uniquely full of opportunities providing segments of profitable markets for...

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