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Data Management

Category: Data Management

Is Data Quality the same as Data Governance?

Is Data Quality the same as Data Governance?

Although often used interchangeably, data quality and data governance are two entirely different asp...

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How Data Segmentation Betters Your Lists’ Odds against “Inactive” Users

How Data Segmentation Betters Your Lists’ Odds against “Inactive” Users

  The constant movement of B2B professionals from field to field, and company to company makes ...

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Expert Speak: How Does Email Appending Exactly Work

Expert Speak: How Does Email Appending Exactly Work

  It is a question so frequently asked, and yet so misinterpreted. So, how does email appendin...

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This is the One Template that Will Solve All Your Company Profiling Worries in 2018

This is the One Template that Will Solve All Your Company Profiling Worries in 2018

  Only your customers should talk about you. Otherwise, your marketing will not work in 2018. &...

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How Healthcare Email Lists Drive Better Outreach & Higher ROI

How Healthcare Email Lists Drive Better Outreach & Higher ROI

Reaching the right healthcare professionals can be a major hurdle for B2B marketers. Whether your go...

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Tick off these 6 Points before 25th May for Complete GDPR Compliance

Tick off these 6 Points before 25th May for Complete GDPR Compliance

Your appointment with GDPR is just a month away. While there are many who have promised “guarantee...

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Ensure Your B2B Data Appending Includes Decay Protection!

Ensure Your B2B Data Appending Includes Decay Protection!

When you discover that the company you’ve dialed closed two years back, you know that your conta...

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6 Steps to Boost B2B Lead Generation Strategies

6 Steps to Boost B2B Lead Generation Strategies

Building an effective lead generation strategy is quite a daunting task for B2B sales teams. The key...

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Make Quality B2B Data, Not War

Make Quality B2B Data, Not War

B2B Data Synchronization Is your business experiencing the effects of b2b data proliferation? Has qu...

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B2B Data Marketing Survival Guide

B2B Data Marketing Survival Guide

Part One of B2B Data Marketing Survival Guide: The Pillars of Data Marketing The importance of busi...

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