Data Management
Email Marketing
Market Research
Marketing
Healthcare Marketing

Author: John Williams

What is your data governance strategy?

What is your data governance strategy?

Once you are ready to implement data governance, don’t jump right in. Devise a workable strategy f...

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Is Data Quality the same as Data Governance?

Is Data Quality the same as Data Governance?

Although often used interchangeably, data quality and data governance are two entirely different asp...

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3 Simple Ways to Reactivate & Engage Your Subscribers

3 Simple Ways to Reactivate & Engage Your Subscribers

Teaser: It is not enough to add more subscribers to your mailing list. You also need to take good ca...

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3 Ways to Optimize ROI with Dynamic Email Content

3 Ways to Optimize ROI with Dynamic Email Content

Teaser: Here are three simple ways to make your email content more dynamic, so that your email marke...

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Refine Your Survey Strategy to Boost Responsiveness

Refine Your Survey Strategy to Boost Responsiveness

There are many response rates definitions. Each industry uses specific parameters to send messages t...

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7 Implementation Steps to Achieve Healthcare Marketing Success

7 Implementation Steps to Achieve Healthcare Marketing Success

Present-day healthcare offerings are much more exclusive and differentiated than how they used to be...

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