Author: John Williams

How List Building Cuts Down Prospect Acquisition Cost

B2B buyers of today are savvier. Fancy copies and propositions like “our business is better than A...

Grow Your Homecare Business by Leveraging the Power of Digital

“It is not the strongest of the species that survives, nor the most intelligent, but the one most ...

On High-Impact Voyage: Secrets of Result-driven Email Marketing

Email Marketing is considered as a go-to marketing channel by many savvy marketers! The reason being...

How to Grow Your Medical Practice? Tips for Doctors to Grow their Patient Base Organically

It is no secret that doctors undergo years of rigorous training before they can set up their practic...

Fix These Issues in Your Data-Driven Marketing Strategy

In September 2014, Pinterest, an online photo-blogging site, sent wedding congratulations to several...

Unlocking B2B Growth: The Transformative Power of Deep ICP Insights

In the competitive landscape of B2B, simply having a product or service that offers value is no long...

The Value of Email Marketing in the current Social Media Uprising!

Today we have billions of people hovering over multiple social media platforms. For some, Facebook, ...

10 Reasons Why We Love Data

Successful businesses have always relied on some form of data since time immemorial through manual m...

Custom Data: Because Spray-and-Pray Doesn’t Work

In today’s digital era, the entire world is a simple click away on our phones. Owing to this surge...

Hallmarks of a Competent B2B Data Provider

While the B2C business landscape is becoming more data-centric, the B2B world has always been driven...