Being a SVP - Enterprise Customers & Global Resellers Channel for over 8 years, Arun Pillai serves a key position in Lake B2B Data Partners Group. Due to extensive experience inside and outside his domain in varied industries like healthcare, education technology etc., he has accurate knowledge to predict the next big thing in data with high accuracy. Follow him to get his latest take on the day’s biggest data marketing happenings.
Today, companies from all spheres of business generate tidal amounts of data during the course of th...
The marketing of a product or a service by an organization to another organization is a completely d...
There are so many aspects of digital marketing that a marketer can use today. The marketing efforts ...
As a marketer in a healthcare company, what does your toolkit typically consist of? You may have dev...
The New Year brings new goals, new objectives and even higher targets. For healthcare decision maker...
‘Patient-centricity’. That’s the current focus in the dental industry and technolo...
The number of options available to a digital marketer have increased manifold today. Apart from the ...
Traditional digital marketing does not work anymore! By this we mean, marketers who choose the best ...
As careers progress, companies transform and accounts migrate, customers and prospects data also cha...
Maintaining data prior to email appending holds the key for an effective data appending campaign. By...