Webinar as a Service (WaaS) is a fully managed solution that helps businesses drive highly targeted B2B webinar attendees, engage with their Ideal Customer Profiles (ICPs), and generate high-quality leads at scale.
With a proven track record of delivering 100+ attendees per webinar, our service ensures your event reaches decision-makers, influencers, and active buyers in your industry.
Why Choose LakeB2B Webinar as a Service?
- High-Converting Attendees – We attract the right audience from our extensive database of 810 million executives across 189 countries.
- End-to-End Webinar Execution – From promotion to post-webinar lead nurturing, we handle everything.
- Multi-Channel Outreach – Leveraging email, LinkedIn, and programmatic ad campaigns to drive registrations.
- Data-Driven Targeting – We identify and invite ICP-matched leads, ensuring high engagement and conversion.
- Automated Lead Qualification – Post-webinar, we provide validated leads, ranked by intent and engagement.
- Content Optimization & Speaker Coaching – Enhancing webinar scripts, slide decks, and speaker performance for maximum impact.
- Guaranteed Results – 100+ attendees per webinar or money-back assurance.

How It Works
Phase 1: Pre-Webinar Promotion
ICP Targeting & List Building
- We define your Ideal Customer Profile (ICP) and create a custom invite list using our global B2B database.
- Includes segmentation by industry, job titles, company size, geography, and buying intent signals.
Multi-Channel Outreach & Registration Drive
- Personalized email campaigns targeting high-intent decision-makers.
- LinkedIn messaging & sponsored ads for high-touch engagement.
- Programmatic ads & social media promotion to widen reach.
Landing Page & Registration Optimization
- We design a conversion-optimized landing page to maximize sign-ups.
- A/B testing on CTAs and email sequences to boost attendance rates.
Phase 2: Webinar Execution
End-to-End Webinar Hosting
- We set up, manage, and host your webinar via platforms like Zoom, ON24, Webex, and Microsoft Teams.
- Tech support and live moderation for a seamless experience.
Speaker Training & Content Enhancement
- We optimize your webinar deck, script, and Q&A session for maximum audience engagement.
- AI-powered engagement analysis to improve audience retention.
Real-Time Audience Interaction
- Live polling, Q&A, and chat moderation to drive deeper engagement.
- AI-generated insights on attendee behavior and interests.
Phase 3: Post-Webinar Lead Nurturing & ROI Tracking
Post-Webinar Follow-Up & Lead Nurturing
- Follow-up email sequences with webinar recordings, key takeaways, and additional content.
- 1:1 LinkedIn outreach to warm attendees for sales conversations.
Lead Qualification & Handoff to Sales
- AI-driven lead scoring based on engagement, poll responses, and intent signals.
- Detailed attendee reports with job roles, company data, and behavior insights.
- Handoff to sales teams with clear next-step recommendations.
Webinar Performance Analytics & ROI Insights
- In-depth analytics dashboard tracking attendance, engagement, and conversion rates.
- ROI calculations & insights on cost-per-lead and pipeline impact.
Success Metrics & Industry Benchmarks
100+ Attendees Guaranteed
Achieved through precise ICP targeting.
50%+ Attendance Rate
Optimized email sequences & reminders boost live participation.
25-30% Sales Conversion Rate
From engaged webinar attendees to sales pipeline.
5X ROI on Webinar Investment
High-quality lead generation leading to closed deals.
Industries We Help
Who is This Service For?
- B2B SaaS Companies – Product demos, industry insights, and thought leadership.
- Technology & Cloud Firms – Educating enterprise IT buyers and CTOs.
- Healthcare & Life Sciences – Showcasing new solutions to healthcare professionals.
- Fintech & Financial Services – Engaging CFOs, investment decision-makers, and wealth managers.
- Manufacturing & Industrial Tech – Driving awareness among procurement heads & engineers.
- Cybersecurity & AI Providers – Targeting CISOs and security leaders with value-driven webinars.

Client Success Stories
SaaS Client
Generated 200+ qualified leads from a single webinar, resulting in $500K in pipeline revenue.
Healthcare Tech Firm
150+ healthcare executives attended, 35% engaged post-webinar, leading to multiple sales meetings.
Fintech Company
Achieved 3X higher engagement with personalized outreach & follow-ups.
Pricing & Engagement Models
Pay-Per-Webinar Model
Fixed pricing per webinar with guaranteed results.
Subscription Model
Monthly engagement for ongoing webinars & lead generation.
Custom Solutions
Tailored outreach strategies based on audience size & industry.
Let’s Get Started!
Want to fill your next webinar with highly targeted decision-makers?