Executive Summary:
A leading mental healthcare organization with $74 million in annual revenue and a team of over 500 employees set an ambitious goal to expand its presence in North Carolina, specifically targeting the Charlotte and Raleigh-Durham regions. Recognizing the need for a comprehensive, precise list of psychiatrists in these areas, the organization turned to LakeB2B. Leveraging its vast, up-to-date healthcare database, LakeB2B successfully delivered 419 meticulously verified psychiatrist contacts. This critical data enabled the client to launch a highly targeted outreach campaign, driving meaningful connections and growth in a new market.
The Challenge
Expanding into the Charlotte and Raleigh-Durham areas posed a significant challenge for the mental healthcare organization. The key to success lay in acquiring an accurate, relevant list of psychiatrists, tailored to meet the regional expansion objectives. However, compiling this data manually would have drained resources, and without guaranteed accuracy, the risk of wasted outreach efforts was high. The organization needed a data provider that could ensure precision, relevance, and timely delivery to support its outreach and relationship-building goals.
The Solution: Leveraging LakeB2B’s Healthcare Data Expertise
LakeB2B, renowned for its robust and compliant healthcare data solutions, tailored a specific approach to meet the client’s expansion needs. With a global reputation for delivering high-quality healthcare data, LakeB2B leveraged its advanced data mining capabilities and verification processes to deliver a curated list of psychiatrists in the target regions.
Process Overview
1. Targeted Data Collection & Verification
LakeB2B employed sophisticated data collection techniques, sourcing the most current information on psychiatrists within the Charlotte and Raleigh-Durham markets. A rigorous multi-step verification process ensured all contacts met stringent standards for accuracy and relevance, covering key information like affiliation, specialization, and location.
2. Customization & Filtering
Understanding the client’s need for specific criteria, LakeB2B carefully filtered and customized the data to ensure a precise match. Factors such as practice type, affiliation, and specific areas of specialization were applied to create a contact list aligned with the client’s expansion strategy.
3. Timely Data Delivery
The verified contact list was promptly delivered to the client, equipping their marketing team with the resources needed to swiftly engage in targeted outreach campaigns. This prompt delivery allowed for the timely launch of campaigns, minimizing the delay between strategy development and execution.
Results
With LakeB2B’s comprehensive and validated psychiatrist contact list, the mental healthcare organization was able to:
- Achieve a 30% higher engagement rate compared to prior outreach efforts, attributed to the precision and relevancy of the contacts.
- Reduce time-to-market by 40%, thanks to LakeB2B’s ready-to-deploy data.
- Build valuable relationships within the mental healthcare community in Charlotte and Raleigh-Durham, fostering future opportunities for growth and patient engagement.
Client Testimonial :
” LakeB2B’s psychiatrist contact data exceeded our expectations. Each
field was accurate and comprehensive, allowing us to approach our target
audience with complete confidence. The ability to launch our campaign quickly
and target effectively made all the difference. LakeB2B is a trusted partner
for any organization in need of reliable, high-quality healthcare data.” – Tiffany, Marketing Director, Mental Healthcare Organization
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