Tailored Connections: How LakeB2B Connected a Lab Informatics Consultancy with Key Decision-Makers Using LabVantage Software

The Challenge:

 * Reaching the Right Audience:  The Consultancy needed to target key decision-makers within US-based companies who actively use LabVantage software. This ensured their outreach efforts resonated with individuals who could directly influence or make purchasing decisions regarding laboratory informatics solutions.

 * Precision is Paramount: The Consultancy emphasized the importance of reaching only key decision-makers within these companies.

LakeB2B’s Solution:

Drawing on our comprehensive data resources, LakeB2B delivered a targeted solution that matched The Consultancy’s specific requirements:

 * Technology User Focus: We meticulously identified and compiled a contact list encompassing key decision-makers within companies across the United States that are verified users of LabVantage software. This ensured The Consultancy’s message reached individuals with the authority to engage their consulting services.

 * Decision-Maker Targeting:  Our data specialists went beyond simply identifying LabVantage users. We focused on pinpointing key decision-makers within those companies, maximizing the impact of The Consultancy’s outreach efforts.

 * Data Accuracy & Verification:  LakeB2B prioritizes data accuracy to maximize campaign effectiveness. Our stringent data hygiene processes ensured the contact list contained up-to-date information for a high percentage of deliverable contacts.

Delivered Data:

A total of 850 contacts across 219 companies using LabVantage software within the United States were delivered to The Consultancy. This provided them with a targeted pool of potential clients who actively utilize the specific technology they specialize in supporting.

Measurable Results:

While specific campaign results were not disclosed, The Consultancy expressed a positive experience, highlighting the “friendly, efficient, and detailed” service provided by the LakeB2B team. This suggests a successful outcome in terms of receiving a high-quality, targeted contact list that aligned perfectly with their business needs.

Client Testimonial: 

“It was a pleasure collaborating with your team. They were
friendly, efficient, and detailed.”
– Megan
Conclusion:

This case study demonstrates the value of a data-driven approach in IT services and consulting landscape. By partnering with LakeB2B, The Consultancy gained access to a comprehensive and accurate list of key decision-makers within companies actively using LabVantage software in the US. This strategic targeting empowered them to connect with the most relevant individuals, propelling their efforts to provide specialized consulting services to a niche audience within the lab informatics industry.

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Contact LakeB2B today and discover how our data-driven solutions can make a difference for your business.