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High-quality data through stringent data verification processes maximized delivery rates
Industry :
IT Consulting
Location :
Ontario, Canada
Challenge :
A prominent IT consulting firm with over 450 employees and annual revenue exceeding $266 million sought to expand its reach within the Ontario, Canada market. Their objective was to connect with key decision-makers in specific industries.
Contact LakeB2B today and discover how our data-driven solutions can make a difference for your business.
The Challenge:
* Targeting Ideal Customer Profile (ICP): The Firm needed a focused contact list encompassing C-suite executives (CEOs and CTOs) and IT security leaders (Heads of IT and Security) across various industries within Ontario.
* Industry Specificity: They aimed to reach decision-makers within specific industries that aligned with their expertise, including financial services, energy & utilities, government, retail & wholesale, manufacturing, software & internet services, and healthcare.
LakeB2B’s Solution: Understanding client’s unique needs and target audience, LakeB2B implemented a customized data solution:
* Precise ICP Targeting: We meticulously identified contacts with the desired titles (CEO, CTO, Head of IT and Security) within Ontario. This ensured the client could connect with the most relevant decision-makers who could benefit from their IT consulting services.
* Industry-Specific Segmentation: The data list was segmented by the seven industries specified by The Firm:
Industry
Delivered Counts
Financial Services
200
Energy & Utilities
35
Government
35
Retail & Wholesale
620
Manufacturing
335
Software & Internet Services
460
Healthcare
122
Total
1,807
* Data Quality & Verification: LakeB2B prioritizes data accuracy to ensure successful outreach efforts. Our stringent data verification processes ensured the list contained a high percentage of deliverable contacts with up-to-date information.
Delivered Contacts: The total of 1,807 targeted contacts were delivered to the client, based on his ICP.
Measurable Results: Client expressed complete satisfaction with LakeB2B’s services, highlighting a smooth and efficient process from initial contact to final data delivery. This suggests a successful outcome in terms of receiving the precise data they require to reach their target audience.
Client Testimonial:
“You helped me immensely! I’m completely satisfied with each step of the process from initial contact to final delivery.”– Mitchell
Conclusion:
This case study demonstrates the value of a targeted data approach in the IT consulting landscape. By partnering with LakeB2B, The Firm gained access to a comprehensive and accurate list of key decision-makers within their ideal customer profile and targeted industries across Ontario. This precise data set empowered them to launch focused marketing and sales initiatives, propelling their growth within the Ontario market.
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